testing 1 2 3…
A mad dash around three cities to kickoff the year. I finally had time to test some lingering ideas for one of the most creatively invigorating commercial projects that I’ve ever been involved with. Much love to the whole team at 3 stripes for being open to experimentation.
It was all about texture with this one. I began thinking about physical printed photographs as objects instead of treating them simply as something I needed to scan in order to present digitally. That led me to a cross processing technique that I’ve jotted down some time ago - digital to analog then back to digital. This felt like the perfect project to test such a wonky idea. More images here.